|Posted on August 21, 2018 at 5:55 AM|
When thinking up ideas for marketing you need to put yourself in your potential clients heads, how do they look for a pet sitter? Today more people are doing online searchers for any type of business. Therefore it is most important that you have a website. This is one area where I would not go cheap or free, yes you can get a free website through most website companies but it is not your own domain name. A domain name is the name of your business like petsittersplusny.com (I added the ny because petsittersplus.com was taken and I live in NY), they cost about $14.99 per year with many giving you a discount for the first year.
There are many inexpensive website development companies with templet, drag and drop which is easy to use. You want to list in your website your service area, what services you provide and your rates. The most important thing is to have contact information. Some websites allow you to design your own form, I set one up for new clients to get their contact information, dates they need service, names and basic info on pets, etc.
Once you have a good website then you need to do SEO (Search Engine Optimization) to ensure your website is ranked high in google searches. This is the most important step. If your website does not show up on page one of an online search then potential clients won't find you. You can do SEO yourself or pay someone to do it for you.